Tag Archive | "asics"

Orlando Bloom & Mark Ruffalo Celebrate with House of Hype


The film ‘Sympathy for Delicious’, starring Orlando Bloom, Mark Ruffalo, Juliette Lewis, Laura Linney, and John Carroll Lynch, hosts its official cast dinner at the ‘Bing’ Supper Club. Sponsored by Onitsuka Tiger and Maestro Dobel Tequila, the multi-course menu was catered by Katsuya Uechi of Katsuya and Steven Fretz of XIV by Michael Mina.

MarkRuffalo2 Orlando Bloom & Mark Ruffalo Celebrate with House of Hype
Mark Ruffalo

OrlandoBloom2 Orlando Bloom & Mark Ruffalo Celebrate with House of Hype
Orlando Bloom

Juliette Lewis Onitsuka Tiger1 Orlando Bloom & Mark Ruffalo Celebrate with House of Hype
Juliette Lewis

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ASICS & NIVEA Sponsor Grammy Soiree


After-party style! As the Grammy Awards came to an end, celebrities wasted no time in heading over to the House of Hype Grammy party hosted by ASICS and NIVEA. Celebrity arrivals entailed: Benji and Joel Madden, Grammy-winning Artist Duffy, Ryan Phillippe, Abbie Cornish, and the list goes on… According to BizBash.com as well, “Asics [also] debuts [at the House of Hype] what it bills as the world’s-largest Lite Brite, standing more than 11 feet tall and 15 feet wide with more than 300,000 original-sized pegs.” Before heading out, celebs did not forget to grab some freebies, like Nivea’s extra-special moisturizing hand lotion. Got to remember to keep those hands smooth, people!

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Ryan Phillippe and girlfriend celebrate post-Grammys at the House of Hype bash.

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Benji Madden, Good Charlotte frontman

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Grammy Award-winning artist Duffy comes and celebrates at the House of Hype.

VP of Nivea, Nicolas Maurer. Sway, Nas

VP of Marketing, NIVEA North America, Nicolas Maurer, MTV’s Sway, and Nas

Asics Lite Brite

Debut of the ASICS lite brite, the world’s largest lite brite.

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In Touch Celebrity Photo Studio


In Touch Magazine creates a celebrity photo studio at the House of Hype Grammy weekend inside Wolfgang’s Steakhouse in Beverly Hills, where the biggest names in the music industry were photographed inside the exclusive portrait space.

In Touch

Jermaine Dupri takes a pose with In Touch Magazine inside House of Hype’s celebrity photo studio.

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ASICS to Host Grammy Brunch


At Wolfgang’s Steakhouse in Beverly Hills, Asics sets up an exclusive lounge space, in honor of House of Hype’s Grammy Weekend event. Distributing only to A-List insiders, such as Kim Kardashian and Warner Music Group Executive Kevin Liles, Asics made sure that its sneakers fit perfectly to every shoe size, even basketball player John Salley who came by to pick up his 15 1/2 shoe size!

Asics Gets Grammy Fever!

Music producer Jermaine Dupri, and Kim Kardashian arrive at the Asics House of Hype eventGrammy Brunch001 51 681x10241 ASICS to Host Grammy Brunch

MTV VJ Lala & Grammy-winner Robin Thicke

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Adam Rodriguez comes by ASICS Grammy Brunch.

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Retired basketball player John Salley gets a pair of Asics at the House of Hype.

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ASICS shoe display at the House of Hype’s pre-Grammy Awards event

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